{"id":25832,"date":"2021-01-07T06:35:37","date_gmt":"2021-01-07T14:35:37","guid":{"rendered":"https:\/\/dottotech.com\/?p=25832"},"modified":"2021-01-23T06:11:19","modified_gmt":"2021-01-23T14:11:19","slug":"social-media-marketing-strategy-2021","status":"publish","type":"post","link":"https:\/\/dottotech.com\/social-media-marketing-strategy-2021\/","title":{"rendered":"Social Media Marketing Strategy and Privacy Trends in 2021 &#8211; GM49"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"25832\" class=\"elementor elementor-25832\" data-elementor-post-type=\"post\">\n\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-2dcdfea elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"2dcdfea\" data-element_type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[{&quot;jet_parallax_layout_image&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;_id&quot;:&quot;c295bf5&quot;,&quot;jet_parallax_layout_image_tablet&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_image_mobile&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_speed&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:50,&quot;sizes&quot;:[]},&quot;jet_parallax_layout_type&quot;:&quot;scroll&quot;,&quot;jet_parallax_layout_direction&quot;:null,&quot;jet_parallax_layout_fx_direction&quot;:null,&quot;jet_parallax_layout_z_index&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x&quot;:50,&quot;jet_parallax_layout_bg_x_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y&quot;:50,&quot;jet_parallax_layout_bg_y_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size&quot;:&quot;auto&quot;,&quot;jet_parallax_layout_bg_size_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_animation_prop&quot;:&quot;transform&quot;,&quot;jet_parallax_layout_on&quot;:[&quot;desktop&quot;,&quot;tablet&quot;]}]}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-650e6f5\" data-id=\"650e6f5\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-0f60f6b elementor-widget elementor-widget-html\" data-id=\"0f60f6b\" data-element_type=\"widget\" data-widget_type=\"html.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<iframe title=\"The Hardest Thing - GM49\" referrerpolicy=\"no-referrer-when-downgrade\" height=\"122\" width=\"100%\" style=\"border: none;\" scrolling=\"no\" data-name=\"pb-iframe-player\" src=\"https:\/\/www.podbean.com\/media\/player\/vbzae-f6bfb1?from=pb6admin&download=1&version=1&auto=0&share=1&download=1&rtl=0&fonts=Helvetica&skin=1&pfauth=&btn-skin=102\"><\/iframe>\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-02c24dd elementor-widget elementor-widget-text-editor\" data-id=\"02c24dd\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h2><b>Social Media Marketing Strategy & Privacy Trends Baby Boomers and Generation X Should Watch For<br \/><br \/><\/b><\/h2><p><span style=\"color: #ff6600;\"><b>[0:00]<\/b><\/span><b> \u2013 Introducing this episode of the Grey Matters podcast: Getting back into the swing of things.<\/b><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Publishing content on a consistent basis requires dedication and commitment, and after a tumultuous 2020, the new year is a good time to start anew in terms of establishing a regular content publishing schedule for the podcast.<br \/><br \/><\/span><\/li><\/ul><p><span style=\"color: #ff6600;\"><b>[2:27]<\/b><\/span><b> \u2013 The effects of the pandemic on life and productivity, especially for content creators.<\/b><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">One of the strangest things about 2020 and (how the pandemic has affected all of our lives) is a curious contradiction: instead of being more productive because of having more time on our hands (at least in theory), productivity for many has taken a hit, for reasons beyond just the limitations of time.<br \/><br \/><\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">However, this is not the time for anyone to beat themself up if they were unable to stick to a regular content creation or publishing schedule. Rather, this is an opportunity to reflect, plan, rebuild, and start over, especially considering how this pandemic is unlike anything we\u2019ve ever experienced before.<br \/><br \/><\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">A testament to the dedication and fortitude of humanity, especially among the baby boomers and Gen Xers, is the continued growth of the Grey Wave community.<br \/><br \/><\/span><\/li><\/ul><p><span style=\"color: #ff6600;\"><b>[5:28]<\/b><\/span><b> \u2013 Launching and building the Grey Wave community portal.<\/b><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Over the last five months, the Grey Wave community of baby boomers and Gen Xers has grown, making it an incredibly fulfilling experience.<br \/><br \/><\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">The Grey Wave community teaches its members the importance of focusing on a single niche and having a clear idea of who their customers are so that they can deliver exceptional value to that community.\u00a0<br \/><br \/><\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Among the many challenges that these generations face today is ageism in the workforce, diminishing skills, and the shift towards the gig economy (or an on-demand, minimum-wage workforce).<br \/><br \/><\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Thus, while the podcast and the community are open to all listeners and audiences, they will focus on the Gen X and baby boomer listeners. These initiatives will help that community develop and understand skills they need to compete, survive, and thrive in the online world, including techniques and strategies for building and growing an online business or a side hustle.<br \/><br \/><\/span><\/li><\/ul><p><span style=\"color: #ff6600;\"><b>[12:31]<\/b><\/span><b> \u2013 Looking ahead to 2021 and seeing the bigger picture.<\/b><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">At this point, nobody knows for sure if we're ever going to return to the normal that we knew before. This has a massive effect on the way we run our businesses.<br \/><br \/><\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">There have been so many businesses that have been negatively affected by the pandemic and by the world situation, that it's going to take us a long time until we feel comfortable.\u00a0<br \/><br \/><\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Current events have led to an increase in the amount of people viewing streaming content, jumping onto live streams, listening to podcasts, and consuming online content, as the workforce has migrated more to a distributed workforce.<\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">This shows that, at the very least, the value of online content has doubtlessly increased.<br \/><br \/><\/span><\/li><\/ul><p><span style=\"color: #ff6600;\"><b>[14:45]<\/b><\/span><b> \u2013 The ongoing row between Facebook and Apple on user privacy, and how that might affect every business\u2019s social media marketing strategy.<\/b><\/p><ul><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">There is an ongoing conversation and conflict revolving around privacy, specifically between two tech giants: Facebook and Apple.<br \/><br \/><\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">With Apple\u2019s new iOS rules on tracking and Facebook\u2019s staunch opposition to it, the two are on opposite sides of an argument that can fundamentally change how small businesses can reach audiences online.<br \/><br \/><\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">Meanwhile, another tech giant, Google, has some very similar pieces in place: a roadmap that can also bring about big changes in online advertising.<br \/><br \/><\/span><\/li><li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">As such, this issue is one that every online entrepreneur should pay attention to, especially those whose businesses are benefiting from having a comprehensive social media marketing strategy (e.g., Facebook ads).<br \/><br \/><\/span><\/li><\/ul><p><b>Resources<\/b><\/p><ul><li aria-level=\"1\"><a href=\"https:\/\/dottotech.com\/webinarwednesday\"><b>Webinar Wednesda<\/b><b>y<\/b><\/a><\/li><\/ul><ul><li aria-level=\"1\"><a href=\"http:\/\/patreon.com\/dottotech\"><b>Patreon<\/b><\/a><\/li><\/ul>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-8835c1b elementor-hidden-desktop elementor-hidden-tablet elementor-hidden-phone elementor-widget elementor-widget-text-editor\" data-id=\"8835c1b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h2 data-pm-slice=\"0 0 []\">We are back!<\/h2><p>Relaunching a podcast is a hard thing to do.<\/p><p>It is like getting back to the gym after you have been away for a while.<\/p><p>All the same guilt, disappointment in yourself for letting it slide.<\/p><p>The anxiety that you have hard work ahead of you, and fear that you may let yourself down again.<\/p><p>So with a great deal of humility, I am sheepishly coming back to the gym, a few pounds heavier, a bit tentative, but determined to make it a habit once again.<\/p><p>This week I take the opportunity to reinforce the mission of this podcast, and my hopes for the community as we try and put 2020 in the rearview mirror.<\/p><h2 data-pm-slice=\"1 1 []\" data-en-clipboard=\"true\">Our other things:<\/h2><div>Weekly live, free tutorials &#8211;\u00a0 <a href=\"https:\/\/dottotech.lpages.co\/webinar-wednesday\/\" rev=\"en_rl_none\">Webinar Wednesday<\/a><\/div><div>\u00a0<a href=\"http:\/\/facebook.com\/groups\/gogrey\" rev=\"en_rl_none\">Grey Zone on Facebook<\/a> a place for Baby Boomers and GenX to meet, share and learn about online business<\/div><div>\u00a0<\/div><div>Grey Matters is made possible through your generous support!<\/div><div><a href=\"http:\/\/patreon.com\/dottotech\" rev=\"en_rl_none\">Please\u00a0become a Patron of Grey Matters!<\/a><\/div><div>All our other Links Worth Visiting!<\/div><div>\u00a0<\/div><div>\u2192 Join us for Webinar Wednesday, every week!:\u00a0<a href=\"http:\/\/members.dottotech.com\/webinar-wednesday-registration-page\/\" rev=\"en_rl_none\">http:\/\/members.dottotech.com\/webinar-wednesday-registration-page\/<\/a><\/div><div>\u2192 Hire Steve as a Speaker:\u00a0<a href=\"https:\/\/dottotech.com\/speaker\/\" rev=\"en_rl_none\">https:\/\/dottotech.com\/speaker\/<\/a><\/div><div>\u2192\u00a0\u00a0We have Merch!\u00a0<a href=\"https:\/\/teespring.com\/stores\/dotto-tech\" rev=\"en_rl_none\">https:\/\/teespring.com\/stores\/dotto-tech<\/a><\/div><div>\u2192 What We Use, Steve\u2019s Toolkit:\u00a0<a href=\"http:\/\/bit.ly\/2JWqrBM\" rev=\"en_rl_none\">http:\/\/bit.ly\/2JWqrBM<\/a><\/div><div>\u2192 Our Amazon Store:\u00a0<a href=\"https:\/\/www.amazon.com\/shop\/dottotech?ref=ac_inf_hm_vp\" rev=\"en_rl_none\">httphttps:\/\/www.amazon.com\/shop\/dottotech?ref=ac_inf_hm_vp<\/a>\u00a0<\/div>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-79cd33de elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"79cd33de\" data-element_type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[{&quot;jet_parallax_layout_image&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;_id&quot;:&quot;0747da7&quot;,&quot;jet_parallax_layout_image_tablet&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_image_mobile&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_speed&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:50,&quot;sizes&quot;:[]},&quot;jet_parallax_layout_type&quot;:&quot;scroll&quot;,&quot;jet_parallax_layout_direction&quot;:null,&quot;jet_parallax_layout_fx_direction&quot;:null,&quot;jet_parallax_layout_z_index&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x&quot;:50,&quot;jet_parallax_layout_bg_x_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y&quot;:50,&quot;jet_parallax_layout_bg_y_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size&quot;:&quot;auto&quot;,&quot;jet_parallax_layout_bg_size_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_animation_prop&quot;:&quot;transform&quot;,&quot;jet_parallax_layout_on&quot;:[&quot;desktop&quot;,&quot;tablet&quot;]}]}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-221de358\" data-id=\"221de358\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-301da131 elementor-widget elementor-widget-image\" data-id=\"301da131\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/podcasts.apple.com\/sb\/podcast\/grey-matters-with-steve-dotto\/id1445594874\" target=\"_blank\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"283\" height=\"68\" src=\"https:\/\/dottotech.com\/wp-content\/uploads\/2019\/05\/iTunes-Grey-Matters-Buttons-2.png\" class=\"elementor-animation-shrink attachment-full size-full wp-image-19970\" alt=\"\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-3617a24f\" data-id=\"3617a24f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7263931b elementor-widget elementor-widget-image\" data-id=\"7263931b\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.google.com\/podcasts?feed=aHR0cHM6Ly9ncmV5bWF0dGVycy5wb2RiZWFuLmNvbS9mZWVkLnhtbA\" target=\"_blank\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"283\" height=\"68\" src=\"https:\/\/dottotech.com\/wp-content\/uploads\/2019\/05\/Google-Grey-Matters-Buttons-1.png\" class=\"elementor-animation-shrink attachment-full size-full wp-image-19969\" alt=\"\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-33 elementor-inner-column elementor-element elementor-element-5d19706a\" data-id=\"5d19706a\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t<div class=\"elementor-element elementor-element-7c3fcc9 elementor-widget elementor-widget-image\" data-id=\"7c3fcc9\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t<a href=\"https:\/\/www.stitcher.com\/podcast\/steve-dotto\/grey-matters-2\" target=\"_blank\">\n\t\t\t\t\t\t\t<img decoding=\"async\" width=\"283\" height=\"68\" src=\"https:\/\/dottotech.com\/wp-content\/uploads\/2019\/05\/Grey-Matters-Stitch-Buttons-1.png\" class=\"elementor-animation-shrink attachment-full size-full wp-image-20096\" alt=\"\" \/>\t\t\t\t\t\t\t\t<\/a>\n\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-3614d60 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"3614d60\" data-element_type=\"section\" data-settings=\"{&quot;jet_parallax_layout_list&quot;:[{&quot;jet_parallax_layout_image&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;_id&quot;:&quot;e12f32d&quot;,&quot;jet_parallax_layout_image_tablet&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_image_mobile&quot;:{&quot;url&quot;:&quot;&quot;,&quot;id&quot;:&quot;&quot;,&quot;size&quot;:&quot;&quot;},&quot;jet_parallax_layout_speed&quot;:{&quot;unit&quot;:&quot;%&quot;,&quot;size&quot;:50,&quot;sizes&quot;:[]},&quot;jet_parallax_layout_type&quot;:&quot;scroll&quot;,&quot;jet_parallax_layout_direction&quot;:null,&quot;jet_parallax_layout_fx_direction&quot;:null,&quot;jet_parallax_layout_z_index&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x&quot;:50,&quot;jet_parallax_layout_bg_x_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_x_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y&quot;:50,&quot;jet_parallax_layout_bg_y_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_y_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size&quot;:&quot;auto&quot;,&quot;jet_parallax_layout_bg_size_tablet&quot;:&quot;&quot;,&quot;jet_parallax_layout_bg_size_mobile&quot;:&quot;&quot;,&quot;jet_parallax_layout_animation_prop&quot;:&quot;transform&quot;,&quot;jet_parallax_layout_on&quot;:[&quot;desktop&quot;,&quot;tablet&quot;]}]}\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-2f9fb56\" data-id=\"2f9fb56\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap\">\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>After a hard year, 2021 is set to change a lot of things\u2014including your social media marketing strategy. Learn more on Grey Matters.<\/p>\n","protected":false},"author":2,"featured_media":25847,"comment_status":"closed","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"passster_activate_protection":false,"passster_protect_child_pages":"","passster_protection_type":"password","passster_password":"","passster_activate_overwrite_defaults":"","passster_headline":"","passster_instruction":"","passster_placeholder":"","passster_button":"","passster_id":"","passster_activate_misc_settings":"","passster_redirect_url":"","passster_hide":"no","passster_area_shortcode":"","footnotes":""},"categories":[2032],"tags":[],"_links":{"self":[{"href":"https:\/\/dottotech.com\/wp-json\/wp\/v2\/posts\/25832"}],"collection":[{"href":"https:\/\/dottotech.com\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/dottotech.com\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/dottotech.com\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/dottotech.com\/wp-json\/wp\/v2\/comments?post=25832"}],"version-history":[{"count":0,"href":"https:\/\/dottotech.com\/wp-json\/wp\/v2\/posts\/25832\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/dottotech.com\/wp-json\/wp\/v2\/media\/25847"}],"wp:attachment":[{"href":"https:\/\/dottotech.com\/wp-json\/wp\/v2\/media?parent=25832"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/dottotech.com\/wp-json\/wp\/v2\/categories?post=25832"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/dottotech.com\/wp-json\/wp\/v2\/tags?post=25832"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}